Johan Lundgren, the Deputy Chief Executive and the PLC Board sponsor for sustainable development reports that TUI’s own customer research shows that consumer wants “the reassurance of knowing that their holiday’s impact on the environment and destination communities is being actively managed by tour operators. We strive to do so in a way that involves our customers, reinforcing their expectations of a high commitment to sustainability from our brands.”
As for so many consumer brands taking responsibility for the sustainability for the goods and services they sell is part of the consumer proposition – consumers increasingly expect it. TUI have consumer facing sites for Thomson and First Choice which present their commitments and the progress they have made, with their suppliers, to achieving those targets. For TUI taking responsibility for sustainability makes business sense. In 2012 they cut their costs by £16m, €18,6m, $25m, through environmental efficiencies – good for the bottom line and for the environment; 89% of TUI Travel’s aircraft are now fitted with fuel saving winglets and across TUI Travel airlines CO2 emissions per revenue passenger km were cut by 73g making their fleet one of the most fuel efficient – good for the bottom line and for the environment; and 2 million of TUI tourist’s stayed in hotels with sustainability certificates. Access Sustainable Holidays Report.